Published biweekly, the COVID-19 education team sentiment snapshot highlights information drawn from a survey conducted every two weeks in an effort to gather on-the-ground intelligence from our education team to assist all our stakeholders (students, Universities, Agents, etc.) in preparing for the uncertainty surrounding the ongoing COVID-19 situation. This snapshot presents the insights from a survey conducted with our education team in India from May 3- May 16, 2021.

We surveyed our in-country representatives for various Universities across Australia, Canada, New Zealand, the United Kingdom, and the United States of America

Key Findings

 Education Team Outlook

  • Uncertain (37%) 15%
  • Neutral (40%) 16%
  • Positive (17%) 1%
  • Negative (6%) 2%

Student Outlook

  • Uncertain (48%) 8%
  • Neutral (29%) 13%
  • Positive (14%) 2%
  • Negative (9%) 3%

Education Stakeholder outlook

  • Uncertain (53%) 11%
  • Neutral (38%) 9%
  • Positive (9%) 12%

Agent Outlook

  • Uncertain (55%) 10%
  • Neutral (35%) 5%
  • Positive (3%) 12%
  • Negative (7%) 3%

Overall Sentiment of the Education Market

  • Uncertain (57%) 5%
  • Neutral (34%) 14%
  • Positive (9%) 11%

Source countries the education team supported in the last 4 weeks

Top Student Queries

  • The major focus of the education team in the next two weeks will be Conversion (74%), Student Counselling (69%), Planning/Research (66%), Agent Fairs (54%) & Engaging Stakeholders (51%)
  • 34% of our education team foresees to attend  1 agent fair weekly, while 17% foresee attending 3 agent fairs weekly, 11% foresee attending 2 agent fairs weekly, 9% foresee attending 4 agent fairs weekly & 9% foresee attending 5 agent fairs weekly
  • 71% of our team foresees participating in panels in the next two weeks
  • For reaching out to students for undergraduate programs, 51% of the education team is focussing on special agent events and 17% on career counseling platforms for schools 
  • 28% of the education team suggests that one of the major challenges for online events is that there are so many of them to attend and this according to them is also contributing to their fatigue (37%). 25% of them also suggest that the quality of students attending the event is not very good either. 14% of the education team suggests that one of the major challenges for online events is that there are too few of them to attend
  • While working with high schools, the education team suggests that major challenges they faced are Postponement of Class 12 exams by CBSE, ISC have put 90% of USYD’s UG recruitment numbers at risk, Schools not opening and online interaction fatigue, uncertainties around board exams and results, counselor engagement, Information overload & University Brand building 
  • The education team suggests that while working with agents, the major challenges they faced are Meeting agents in person to increase the rapport, Agent expecting 24X7 response, Student conversion, Agents expecting paid marketing support, Relevant and appropriate profiles, Hesitation due to borders being closed, delay in exams, Applications slowed down, COVID concern, English language waivers & overall uncertainty
  • The Education team foresees an increase in the number of queries regarding Visa (77%), University preparedness for COVID-19 (74%), and impact of delay in results (68%) & Deferral/Refund  (62%)
  • 37% of the education team suggests that International campuses will be fully open for international students in September 2021, 9% suggest December 2021, while 9% suggest  November 2021 & 9% suggest October 2021
  • 34% of the education team suggests that Local campuses will be fully open for students in December 2021, 11% suggest September 2021, while 11% suggest  2022 
  • 34% of the education team suggests that on average, 1-25  students in India are currently taking remote classes for the institution they support, 23% of the team suggests 25-50 students, 17% of the team suggests 100+ students, while 14% of the team suggests 75-100 students
  • 71% of the education team suggests that the institutions they support are looking for local partners to run TNE cohorts
  • The education team suggests that the UK (49%), New Zealand (23%) & Canada (14%) have done a good job of managing and communicating around the impact of COVID-19
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