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Published biweekly, the COVID-19 education team sentiment snapshot highlights information drawn from a survey conducted every two weeks in an effort to gather on-the-ground intelligence from our education team to assist all our stakeholders (students, Universities, Agents, etc.) in preparing for the uncertainty surrounding the ongoing COVID-19 situation. This snapshot presents the insights from a survey conducted with our education team in the US from June 28- July 11, 2021.

We surveyed our in-country representatives for various Universities across Australia, Canada, New Zealand, the United Kingdom, and the United States of America


Key Findings

 Education Team Outlook

  • Uncertain (13%) 
  • Neutral (12)
  • Positive (75%)

Student Outlook

  • Uncertain (13%) 
  • Neutral (12)
  • Positive (75%)

Education Stakeholder outlook

  • Uncertain (33%) 
  • Positive (67%)

Agent Outlook 

  • Uncertain (33%) 
  • Neutral (17%)
  • Positive (50%)

Overall Sentiment of the Education Market

  • Uncertain (14%) 
  • Neutral (14%)
  • Positive (72%)

Top Student Queries

  • The major focus of the education team in the next two weeks will be Planning/Research (100%), Conversion (75%), Pre-departure briefing (50%), Student Counselling (50%), Engaging Stakeholders (38%), & Visa Counselling (25%) 
  • 57% of our education team foresees to attend  1 agent fair weekly, while 14% foresee attending 4 agent fairs weekly 
  • 63% of our team foresees participating in  student panels in the next two weeks, (63%) Counsellor Panels, (25%) Parent Panels, (25%) Schools Panels & (13%) University Panels
  • For reaching out to students for undergraduate programs, 88% of the education team is focussing on Webinars focused on UG students, College fairs (50%), High School Visits (38%), Special agent events focused on UG students (25%) & Transfer Fairs (13%)
  • 75% of the team suggest they will be supporting Canada, Latin America (38%) South America(38%)
  • While working with high schools, the education team suggests that major challenges they faced are Transition from remote back to in-person; refocusing students on the “new normal” for college admissions processes, Information overload, Zoom fatigue, too many emails and not being able to get in front of students at physical fairs and in the classroom, Students not coming to online events, Testing availability/test optional entry requirements (or lack thereof)
  • The education team suggests that while working with agents, the major challenges they faced are Differentiating our universities from similar universities in terms of entry requirements, location and demographics, Quality of students & zoom fatigue
  • 50% of the team suggests that on average 1-25 of students in the US are currently taking remote classes, while 13% of the team estimates 25-50 students, 13% of the team suggests that on average 50-75 of students, 13% of the team suggests that on average 75-100 of students & 13% of the team suggests that on average 100+ of students
  • The education team suggests that UK (38%), New Zealand (25%) & the USA (25%) have done a good job of managing and communicating around the impact of COVID-19
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